For Emil Élise's latest fragrance, Unfolding Echo, we led the creative direction and naming, crafting a scent that embodies transformation and an eternal sensation. The fragrance opens with an intense burst of Peach and Passionfruit, creating a sharp tension that awakens the senses. As it evolves, it softens into a powerful echo of Cedarwood, delicately caressed by blooming Jasmine, capturing the journey from tension to release.

Our creative vision translated the sensory experience into a narrative that resonates with Emil Élise’s sophisticated core. The name Unfolding Echo encapsulates the duality of the fragrance—where an initial impact lingers and unfolds into deeper layers of sensation and meaning.