Never Play Alone

"We figured out we don't want to spend the money on parties and a team trip anymore, we want to do something good with it.“ – This is how the project for the non-profit organisation NPA started. The St. Pauli handball team gathered a few like-minded people and started the initiative to bring handball to the world and do good.

To transport the lively and lovely brand out into the world we worked on a rebranding of their logo, their corporate design and their lovely mascot: the NPA gorilla.

  • More infos ↙

    Never Play Alone – St. Pauli. e.V. is a non-profit organisation founded by the St.Pauli handball team to support the construction of a girls’ room in a public school in Rwanda. Together with the support of Viva con Agua they started their project journey to Rwanda with the focus to improve the access to clean drinking water and handball. 



    https://www.neverplayalone.info
    @neverplayaloneinfo

  • Year

    2021

  • Client

    Never Play Alone St. Pauli e.V.

  • Case

    Branding

  • Tag

    Rebranding

The basis for the brand's heart and the colours: the handball court.

A unique handball stamp as a graphical element for patterns and backgrounds.

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Not only do good but look good. Proposal for merch items. All profits go into the construction of a girls’ room in a public school in Rwanda.

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