Never Play Alone
"We figured out we don't want to spend the money on parties and a team trip anymore, we want to do something good with it.“ – This is how the project for the non-profit organisation NPA started. The St. Pauli handball team gathered a few like-minded people and started the initiative to bring handball to the world and do good.
To transport the lively and lovely brand out into the world we worked on a rebranding of their logo, their corporate design and their lovely mascot: the NPA gorilla.
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The basis for the brand's heart and the colours: the handball court.
A unique handball stamp as a graphical element for patterns and backgrounds.
Not only do good but look good. Proposal for merch items. All profits go into the construction of a girls’ room in a public school in Rwanda.